Campus France’s new campaign targets Asia
Summary: “Rendez-vous en France!” is the name of a campaign run by the national organization that promotes French higher education. According to Campus France, the number of overseas students in France is expected to approach pre-crisis levels by 2020/21. There are currently 1,700 English-language courses available in the Taught in English catalog. Former international students will serve as brand ambassadors for the country’s global education sector. According to a representative for the university, French appears to be the preferred language of instruction for most students. France ranks second in the Times Higher Education Global Employability University Ranking this year, according to Campus France.
If you’re interested in studying in France, Campus France has launched a new campaign. This group focuses on countries outside of North America that speak no French. “Rendez-vous en France!” is the name of a campaign run by the national organization that promotes French higher education. France’s English-taught programs are vital to the organization. Béatrice Khaitan, the leader of Campus France, says the campaign is in response to a resurgence of interest now that the pandemic has been underway for two years. ‘Studying in France is a significant thing in everyone’s life,’ one student remarked, “because of the experiences and the promise of learning about the French way of life.”
It is a continuation of the “Bienvenue en France” plan announced in 2019. According to the agency’s 2018 strategy, it aimed to enroll 500,000 overseas students by 2027. Global student numbers are likely to return to pre-crisis levels by 2020/21, according to Campus France. “Most French-speaking countries do not naturally have France as a destination.” Campus France suggests that French universities and colleges provide more English-language programs. We believe this will increase France’s appeal as a college destination.
There are currently 1,700 English-language courses available in the Taught in English catalog. As a result of Brexit, more French students want to study English in another country, which is an opportunity we want to seize. Former international students will serve as brand ambassadors for the country’s global education sector, much like the 2020 campaign. The campaign has “ambassadors” from all across the world, a spokesman stated.
We can’t deny our particular interest in Asia, the Indo-Pacific, and Latin America. We’d like to visit those where France isn’t the apparent option. Biarritz, Pau, Orleans, Nice, and Paris are eight new alums. A wide variety of people from all around the world are in attendance here. Many of them are from Argentina, Kenya, Kazakhstan, Colombia, and the Ivory Coast. After completing their studies in France, several Campus France ambassadors chose to remain in France and land jobs there.
We wanted to present genuine individuals and actual success stories in this film, which we believe is ideal. Graduates might expect to find jobs in the local economy if they’re willing to put in the effort. The France Alumni network, which has more than 330,000 members, helps former students “successfully” acquire employment offers. In the Times Higher Education Global Employability University Ranking this year, France ranked second, they added. Because of this sign, people worldwide know that our institutions and schools are excellent places to attend. The ambassadors also maintain a blog named “E-Ambassadeurs” who write about their favorite topics, such as why they choose to study in France and live there.
Students at Campus France noted that writing in their language helps them deliver authentic experiences. According to a representative for the university, French appears to be the preferred language of instruction for most students. A growing number of academic institutions, including universities, are recognizing the high demand for English-language courses from both domestic and international students. As a result, they are expanding their offerings in this language. There are 275 Campus France locations worldwide, divided across 134 countries.
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